Branding

A Positive Debate logo mark

Our logo

The logo represents people coming together in a circle for open, respectful conversation. The participants face the shared center of the conversation rather than facing off against one another.

The open space and gold accent symbolize that there is always room for another perspective. That is central to the mission: different views should be heard rather than caricatured.

The negative space in the center suggests a speech bubble, representing dialogue, listening, and the exchange of ideas.

The figures reflect diverse viewpoints united by a shared commitment to understanding. The heads remain circular for a clean, human, friendly look at small sizes such as favicons and social media profile icons.

Color palette

Navy
#0B2545
Sand
#E6D7B9
Gold
#E6C07A

Typography

Montserrat is used for headings, navigation, buttons, and labels. Merriweather is used for long-form body text where a warmer reading experience is helpful.

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